DKNBACTION
The Starting Five is an assembly of “influencers behind the influencers”. Basketball aficionados, innovators, and tastemakers. We brought them to life through all things hoops and culture.
Case Study
DK NBA ACTION 2023 CLIO SPORTS WINNER
Behind The Scenes
Kevin Hart
Allen Iverson
JJ Redick
Gary Payton
Jason Williams
THE GAME
The Game, a musical collaboration with The LOX, Rick Ross, and Fat Joe to create a DraftKings anthem to the NBA. The Game music track was set to picture in a full-length music video, and three one-minute commericals aired during the NBA playoffs.
Full-Length Music Video
The Lox - 1 Minute Broadcast
Rick Ross - 1 Minute Broadcast
Fat Joe - 1 Minute Broadcast
LET’S GET AFTER IT
The best 15-minute call you’ll ever make.
No time like the present.
Jared Scott, CMO
(484) 238-5560
jared@the-revival-house.com
THERE’S MORE WHERE THAT CAME FROM
